AdsWizz, an integrated partner with the Liquid Compass Streaming Delivery Network, is The New Standard in Ad Insertion & Audience Analytics.
You may seen the AdsWizz name pop up quite a bit lately, as they have been making waves within the radio industry – such as the recent news of being selected by Arbitron to power their new audience measurement service!
So What Does Integrated Partner Mean?
It means that AdsWizz’s technology is now served up through the Liquid Compass Streaming Delivery Network, not a 3rd party, and that AdsWizz team members now operate out of Liquid Compass’s global headquarters in Denver, Colorado.
- Seamless Ad Replacement
- Advanced Ad Trafficking that combines the effectiveness of online targeting, with multiple ad options or broadcasters and advertisers that support audio and video pre-roll, mid-rolls and post-rolls, as well as display ads.
- Ad break detection
- Seamless ad injection or replacement
- Traffic and scheduling of campaigns by spot, CPM or both
- Inventory management tool
- Hyper-targeting based on various attributes such as market, zip code, device (desktop or mobile players),browser, operating system (PC or Mac) and MORE!
- Player take-overs (think re-skinning your LC PRO 2.0 player with branded advertiser content)
- Ad impression measurement and post-impression performance reports
- ATSL or average time spent listening: Average time a session (listener) has been listening to a station
- AQH or average quarter hour: Average number of listeners recorded every fifteen minutes for each station monitored
- Geo-loc: Track all listeners on an interactive map in real-time – locally, and around the world!
- Player: See the number of devices, or type of media player / software used to listen to your station.and much more!
