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Category Archive for: ‘Company Blog’

Message From The Bridge

Being one of the nation’s most innovative Streaming Delivery Network dedicated to the revival of local radio, it is imperative that we understand the needs of local radio stations, as well as the desires of today’s digital listener and merge those two worlds into a successful business model. After celebrating our 10th year monetizing radio for broadcasters around the country, [...]

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The Digital Revolution has Begun

As more and more of your audience shifts online, Liquid Compass is working hard to make sure that your stations’ streams are accessible whenever, and however your listeners want by providing the latest in desktop media player, mobile app, and Internet enabled device technology. In the coming months, you will see several new products offered exclusively through the Liquid Compass [...]

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New LC Pro 2.0 Desktop Media Player

The look and feel of your streaming platform is one of the most important factors in reinforcing your brand with consumers. Whether your customers listen for 1 hour a day or 16, presentation matters. We take pride in delivering an experience that engages users not just with high quality sound, but with the appearance and features that provide a seamless, [...]

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Portable Now Playing Widget

Our Portable Now Playing Widget will deliver your most recent songs to your station’s homepage, or anywhere else you choose to put it. It automatically updates as your content does, so users always know what’s happening- the moment it happens. Combined with an Ad Zone from AdsWizz, the Now Playing Widget elegantly delivers useful information to your listeners- and another [...]

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Adswizz Capabilities

Liquid Compass and AdsWizz continue to build the most tightly integrated Ad Server solution in the industry today. Collectively, we continue to receive and incorporate valuable feedback from our radio partners, which has helped us to evolve our offering as the most comprehensive monetizing solution in the streaming media industry. AdsWizz continues to get rave reviews surrounding its robust and [...]

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Employee Spotlight

As one of our super-cool senior developers (aka resident geniuses) for Liquid Compass, Craig is our “go to” man for the planning, design and development of most of our award winning streaming media players. He is a uniquely special developer, and possesses uber-creative and critical thinking capabilities, all served up with an open mind and smile! Here are a few [...]

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Featured Pet

In this issue of the Liquid Compass Navigator, we feature our tail waggin’ friend and distinguished lady Lab, Sydney. Name: Sydney Time in Service: 9 years, 6 months, 1 day Hometown: Somewhere in Montana Breed: Chocolate Lab Favorite Activity: Having my belly rubbed Favorite Toy: Anything with “ball” in the name What do you enjoy most about your position? Being [...]

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Sales Tip #3 – Target By Device!

Bring added value to your advertiser by targeting a specific location or device for their ad to be heard. Pizza Hut only wants their advertisement heard in the south suburbs, and different ads for their new specialty pizza heard on desktop media players and mobile devices? Yes, you can do that!!

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Sales Tip #2 – Take Over Your Player!

In the last issue of the Navigator, we highlighted another unique feature of the AdsWizz ad insertion platform and Liquid Compass’s newest desktop media player – LC PRO 2.0 – which will give you the ability to sell player take–overs. We’re thrilled to announce that this feature will be live and activated for all stations that have upgraded to LC [...]

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Sales Tip #1 – “Hyper-Target” Your Ads!

You may have heard buzz around the term “targeting” with regards to targeting a specific location for your ads to be seen or heard when trafficking your video pre-roll and / or in-stream ads. But did you know that one of the unique features of AdsWizz gives you the ability to take targeting to a whole new level by enabling [...]

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